Designing the intent behind the drive.
I am Prize T Mathew, an automotive UX and HMI designer and MDes candidate at the University of Cincinnati (DAAP, expected 2027). I work on how people read, trust, and respond to what a vehicle is doing.
Before graduate school I spent about 3.5 years on enterprise digital products at Infosys and Wongdoody — research, interaction design, and systems thinking at scale. I now apply that to in-vehicle systems, ADAS, and emerging mobility, where the question is usually how much to show, when, and in which sense.
Off the clock — I lift heavy, and quietly obsess over the next bottle for my fragrance collection.
I trained in vehicle and transportation design before moving into automotive UX. That training still shapes how I think about form, proportion, and the cabin as one connected environment rather than a set of screens.
My Skills
Advanced hi-fidelity prototyping
Build interactive HMI prototypes that behave like the real thing, so an interaction can be tried rather than described.
Tools: ProtoPie, Figma, Unreal Engine, Rive, Blender.
Automotive Interface Design
Design in-car screens, interaction flows, and the visual system that holds them together.
Tool: Figma, XD, Kanzi
UX Research & Prototyping
Plan and run mixed-methods research — eye-tracking, in-context sessions, and hands-on prototype testing — and turn what people actually do into design decisions.
Tools: Tobii Eye Tracker, ProtoPie, Figma, Miro, Meta Quest.
Spatial & Immersive Prototyping
Prototype in 3D cabin environments to test spatial UI and future mobility concepts in context.
Tools: Unreal Engine, Blender.
Automotive Surface & Concept Modeling
Model vehicle forms and surfaces, connecting transportation design with digital experience.
Tools: Autodesk Alias (SubD), Blender.
Design Storytelling & Communication
Make the diagrams, visuals, and presentations that get a design idea across clearly.
Tools: Adobe Creative Suite, Adobe Express, Krea.